Contribution in edited book
Marketing-Informationsysteme (MAIS)



Publication Details
Authors:
Decker, R.; Wagner, R.
Editor:
Diller, H.
Edition name or number:
2
Publisher:
Vahlen
Place:
München
Publication year:
2001
Pages range:
982 - 984
Book title:
Vahlens großes Marketing-Lexikon



Keywords
contributions, Quantitative Methoden der Marketingforschung


Authors/Editors

Last updated on 2019-25-07 at 15:48