Conference proceedings article
Robust Preference Measurement: A Simulation Study of Erroneous and Ambiguous Judgement's Impact on AHP and Conjoint Analysis



Publication Details
Authors:
Scholz, S.; Meißner, M.; Wagner, R.
Editor:
Haasis, H.; Kopfer, H.; Schönberge, J.
Publisher:
Springer
Place:
Berlin
Publication year:
2006
Pages range:
613-618
Book title:
Proceedings of OR 2005



Keywords
proceedings, Quantitative Methoden der Marketingforschung


Authors/Editors

Last updated on 2019-25-07 at 14:28