Prof. Dr. Ralf Wagner
Research Areas
Awards
2006 | Emerald Literati Network Highly Commended Award "An Internet-Based Approach to Environmental Scanning in Marketing Planning" Marketing Intelligence and Planning, Vol 23, No. 2, 2005. |
Memberships and non-academic activities
02/2014 - 09/2017 | Marketing Communication Innovativeness of European Entrepreneurs Coordinator in Chief |
01/2014 - 01/2014 | 8. Deutscher Dialogmarketing-Kongress: Big Data – Business, Challenges & Best Practice Universität Münster Organisator |
10/2010 - 09/2011 | 33rd INFORMS Marketing Science Conference Track Chair SIG Negotiation Analysis |
08/2010 - 07/2015 | OR Spectrum: Quantitative Approaches in Management Area Editor: Marketing |
01/2010 - 10/2010 | 34th Annual Conference of the German Classification Society Track Chair: Marketing |
Projects as Principal Investigator
Publications
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Lectures
09/2019 | the stained balance between ubiquity and exclusivity for different levels of luxury Luxury Brands Conference, Tokyo |
08/2019 | |
08/2019 | |
05/2019 | |
05/2019 | Service-Dominant Logic in the Digital Age - Are Actors still Co-Designers and Creators of Value? 48th EMAC Annual Conference, Hamburg |
09/2018 | |
07/2018 | B-to-B relationships and co-creation of value in the digital age - Quo vadis? Global Marketing Conference, Tokyo |
06/2018 | Supply chain relationship quality and performance - A buyer and supplier perspective Nordic Logistic Research Network (NOFOMA), Kolding |
12/2017 | Contemporary Disposal Practices of the Poorest – A Cross-Cultural Research Project 17th Cross Cultural Research Conference, Hawaii |
12/2017 | Religious Impacts on Disposal Behavior: Does Religion Influence People’s Disposal Behavior? 17th Cross Cultural Research Conference, Hawaii |
Other Research Activities
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2017 | |
2015 | |
2010 |