Conference proceedings article

Drivers of relationship quality in B-to-B and B-to-G relationships - proposing a new overall measurement model



Publication Details
Authors:
Froch, K.; Falkenreck, C.; Wagner, R.
Editor:
Tianjin University of Science and Technology
Publisher:
Tianjin University of Science and Technology
Place:
Kuala Lumpur

Publishing status:
Accepted for publication
Book title:
Proceedings of the IMP Asia Conference
Title of series:
Proceedings of the International Asia Conference on Industrial Engineering and Management Innovation



Last updated on 2022-20-04 at 14:47