Contribution in edited book
The language of commodities: Groundwork for a semiotics of consumer goods
Publication Details
Authors: | Nöth, W. |
Editor: | M. Lambkin, G. Foxall, F. van Raaij & B. Heilbrunn |
Publisher: | Prentice Hall |
Place: | London, New York |
Publication year: | 1998 |
Pages range : | 354-369 |
Book title: | European Perspectives on Consumer Behaviour |